Raya Campaign
The Raya Campaign aims to celebrate the spirit of togetherness through a range of activities and spend-driven promotions. A Raya-themed redemption programme will reward shoppers, enhancing customer loyalty while boosting retail spend. The festive bazaar will feature traditional clothing, food, and artisanal crafts to support local entrepreneurs. A series of workshops such as ketupat weaving, batik painting, and cookie-making sessions will engage families and encourage longer dwell time. Performances including traditional music, dance showcases, and cultural presentations will be scheduled throughout the campaign period to create a warm and festive atmosphere for visitors.